Klur

Klur
California, USA
Owner's Race: Black

Since the inception of KLUR, my vision has been to cultivate a brand that reflected the values of clean, ethical, and inclusive beauty. As an esthetician and formulator, I’ve always treated people with a complete approach to skin health; prioritizing minimalistic regimens that deliver multiple benefits and long-term results. This philosophy eventually led me to formulate a modest range of offerings for a devoted clientele of over 2500 people.

With expert training and hands-on experience, I was able to document the effects of various ingredients and formulations on diverse skin conditions and ethnicities. I didn’t realize this at the time, but I was conducting user trials and gathering research data. All of which is the foundation for what KLUR has become today. We are an independent, self-funded, woman-owned and operated company. We believe that sustainability not only means addressing the long-term impact on our ecosystem but that we must also make products that meet the demands of everyday life.

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